
MVP vs Prototype - What's the Difference and Which Do You Need?
"Should I build a prototype or an MVP?" This question causes endless confusion for founders. The terms are often used interchangeably—but they're fundamentally different tools for different purposes.
This guide will clarify the distinction and help you choose the right approach for your stage.
Table of Contents
- Quick Definitions
- Key Differences Explained
- When to Build a Prototype
- When to Build an MVP
- The Progression Path
- Real-World Examples
- Making Your Decision
Quick Definitions
What is a Prototype?
A prototype is a preliminary model of your product used to:
- Visualize the concept
- Test user experience
- Communicate ideas to stakeholders
- Identify design problems early
Key characteristic: A prototype doesn't have real functionality. It's a simulation.
What is an MVP?
An MVP (Minimum Viable Product) is a functional version of your product with just enough features to:
- Deliver real value to early users
- Validate core assumptions
- Generate feedback for iteration
- Potentially generate revenue
Key characteristic: An MVP works. Real users can accomplish real tasks with it.
Key Differences Explained
The Comparison Table
| Aspect | Prototype | MVP |
|---|---|---|
| Purpose | Validate design & UX | Validate product-market fit |
| Functionality | Simulated | Real |
| Users | Test subjects | Real customers |
| Value delivery | None | Actual value |
| Revenue potential | No | Yes |
| Development time | Days to weeks | Weeks to months |
| Cost | $500 - $10,000 | $10,000 - $100,000+ |
| Stage | Ideation → Design | Design → Market |
The Core Distinction
Prototype: "Does this solution make sense?"
MVP: "Will people pay for this solution?"
Analogy: Building a House
- Prototype: The architectural drawings and 3D model. You can see what the house will look like and walk through it virtually, but you can't live in it.
- MVP: A tiny house with one bedroom, one bathroom, and a kitchen. Basic, but you can actually live in it.
When to Build a Prototype
Signs You Need a Prototype
✅ You're still exploring the solution
✅ You need to test different design approaches
✅ You want feedback on user experience before investing heavily
✅ You're pitching to investors or stakeholders
✅ The problem is validated, but the solution isn't clear
✅ You want to reduce development risk
Types of Prototypes
1. Paper Prototypes
What: Hand-drawn screens and flows
When: Very early ideation
Cost: $0
Time: Hours
2. Wireframes
What: Low-fidelity digital layouts
When: Early design phase
Cost: $0-500
Time: Days
Tools: Figma, Balsamiq, Whimsical
3. Clickable Mockups
What: High-fidelity designs with navigation
When: Design validation
Cost: $1,000-5,000
Time: 1-2 weeks
Tools: Figma, Adobe XD, InVision
4. Interactive Prototypes
What: Realistic simulations with animations
When: User testing, investor demos
Cost: $3,000-10,000
Time: 2-4 weeks
Tools: Figma, Framer, Principle
What Prototypes Can Validate
- Navigation and user flows
- Visual design and branding
- Feature prioritization
- User expectations
- Usability issues
- Stakeholder alignment
What Prototypes Cannot Validate
- Willingness to pay
- Product-market fit
- Technical feasibility
- Scalability
- Real user behavior
- Retention
When to Build an MVP
Signs You Need an MVP
✅ The problem is validated (people have it and care)
✅ You've tested the concept with prototypes
✅ You're ready to acquire real users
✅ You want to test pricing and willingness to pay
✅ You need to generate revenue or traction for fundraising
✅ Speed to market matters
Types of MVPs
1. Concierge MVP
What: Manually deliver the service before automating
When: Service-based products
Cost: $0-5,000
Example: Food delivery—you personally deliver before building an app
2. Wizard of Oz MVP
What: Appears automated but has humans behind the scenes
When: Complex automation needed
Cost: $2,000-15,000
Example: AI chatbot where humans answer, then automate later
3. Landing Page MVP
What: Landing page with signup/payment to test demand
When: Validating demand before building
Cost: $500-2,000
Example: Pre-sell a course before creating it
4. Single-Feature MVP
What: One core feature, fully functional
When: Clear value proposition to test
Cost: $10,000-30,000
Example: Twitter started as just status updates
5. Full MVP
What: Complete but minimal product
When: Ready for market launch
Cost: $20,000-100,000+
Example: Functional SaaS with core features
What MVPs Can Validate
- Product-market fit
- Willingness to pay
- Core value proposition
- User acquisition channels
- Retention and engagement
- Technical architecture
The Progression Path
The Ideal Journey
Stage 1: IDEA VALIDATION
├── Customer interviews
├── Problem validation
└── No building yet
Stage 2: SOLUTION EXPLORATION
├── Paper prototypes
├── Wireframes
└── Concept testing
Stage 3: DESIGN VALIDATION
├── Clickable mockups
├── User testing
└── Stakeholder feedback
Stage 4: MARKET VALIDATION
├── Landing page MVP
├── Concierge MVP
└── Test demand
Stage 5: PRODUCT LAUNCH
├── Full MVP
├── Real users
└── Revenue generation
Common Mistakes
Mistake 1: Skipping prototypes
- Jump from idea to MVP
- Expensive redesigns later
- Wasted development time
Mistake 2: Getting stuck in prototype phase
- Endless iteration without real validation
- Fear of launching
- No revenue, no real feedback
Mistake 3: Over-building the MVP
- Too many features
- Too expensive
- Takes too long to validate
Real-World Examples
Dropbox: Prototype First
The Problem: File sync was technically complex
Prototype: 3-minute video demonstrating the concept
Result: 75,000 signups overnight from a video alone
Then MVP: Built the actual product after validation
Lesson: Test demand before heavy investment
Airbnb: MVP First
The Problem: Needed real transactions to validate
MVP: Simple website with their own apartment listed
Result: First bookings proved the concept
Then Scaled: Built features based on real usage
Lesson: Some ideas require real value delivery to test
Figma: Both
Prototype Phase: Internal prototypes to test the technical approach (browser-based design tool)
MVP Phase: Limited launch with core design features
Result: Validated that designers would use a browser-based tool
Lesson: Complex products may need both approaches
Making Your Decision
Use This Decision Tree
Have you validated the problem?
├── No → Customer interviews first
└── Yes → Continue
Is the solution clear?
├── No → Build prototypes
└── Yes → Continue
Have you tested the UX?
├── No → Build interactive prototype
└── Yes → Continue
Can you manually deliver value?
├── Yes → Concierge MVP
└── No → Continue
Do you have budget for development?
├── No → Landing page MVP
└── Yes → Full MVP
Quick Assessment
Build a Prototype if:
- You're unsure about the solution
- You need to test multiple approaches
- You're pitching investors soon
- Budget is very limited
- The UX is complex
Build an MVP if:
- The solution is clear
- You've tested prototypes
- You're ready for real users
- You want revenue/traction
- Time to market matters
Hybrid Approach
Many successful startups do both:
- Week 1-2: Prototype to test UX
- Week 2-3: User testing and iteration
- Week 3-6: Build MVP based on validated design
- Week 6+: Launch and iterate
Cost and Time Comparison
Prototype Path
| Phase | Time | Cost |
|---|---|---|
| Wireframes | 3-5 days | $500-1,500 |
| Mockups | 1-2 weeks | $2,000-5,000 |
| User Testing | 1 week | $500-2,000 |
| Iteration | 1 week | $1,000-3,000 |
| Total | 3-5 weeks | $4,000-11,500 |
MVP Path (after prototyping)
| Phase | Time | Cost |
|---|---|---|
| Development | 4-8 weeks | $15,000-50,000 |
| QA & Testing | 1-2 weeks | $2,000-5,000 |
| Launch prep | 1 week | $1,000-3,000 |
| Total | 6-11 weeks | $18,000-58,000 |
Combined Total
Prototype + MVP: 9-16 weeks, $22,000-70,000
Skipping prototype: Might save 3-5 weeks upfront, but risks:
- 30-50% redesign costs later
- Building features users don't want
- Launching with UX problems
Conclusion
Prototypes and MVPs are not competitors—they're sequential steps.
- Prototype: Validate the design and experience
- MVP: Validate the product and market
The right approach depends on your stage:
- Early stage, uncertain solution → Prototype
- Validated design, ready for market → MVP
- Very early, uncertain problem → Neither (do customer interviews)
Most successful products go through both phases. The question isn't "which one?" but "which one first?"
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